I’m talking about facebook. And before you say ‘I just don’t get it’, or ‘I hate it’, or ‘I’m clueless about social media’, just hear me out…
It really doesn’t matter if you, personally, have NEVER used ANY social media. If you turn your back on it as a way of generating quality leads and sales for your business, you’re missing a big trick. Let me explain.
66% of UK adults have a facebook profile, with 60% of users visiting the facebook site more than once a day! (2014 Ofcom report).
What this means is that probably two thirds of your prospects are looking at their facebook page every single day. And you can be there, right in front of their eyes, at ZERO COST (I’ll explain more below).
And don’t think that facebook marketing is just for companies that are selling to the general public. We now generate most of our Clients via facebook, and as you can see below, even LinkedIn are targeting business professionals using facebook.
Now I have to confess that in the past I have had a major problem with using facebook and other social media sites to promote my business.
It seemed to me like a case of ‘the Emperor’s New Clothes’ when every social media marketing agency out there was saying ‘Oh you’ve got to be active on social media, and you’ve got to be making posts, updates, and tweets every single week, and preferably more often if you want to succeed‘.
Well, I’m sorry, but a) I haven’t got the time or the inclination for that, and b) I’ve searched, but seen precious little evidence of all this social media activity actually being directly linked to creating real enquiries and sales.
But thankfully, all that has changed in the last year or two, with the advent of ‘pay-per-click’ advertising on facebook. And once again, before you dismiss what I’m saying because you’ve tried pay-per-click on Google Adwords, and got little or no return for your money, let me reassure you that facebook advertsing will work for virtually any business on the planet (IF done correctly).
Here are the results we achieved in a very recent campaign, in just five days:
As you can see, we generated 99 high-quality leads at a cost of only £3.59 each!
Of course, there’s a right way to promote your business on facebook (that will potentially become a major driver of your business growth and profits), and a wrong way to do this stuff (which will cost you lots of wasted time, effort and money).
That’s why I’m inviting you to attend a Free Facebook Marketing Webinar at 4-00pm on Thursday 23rd April. The webinar is titled ‘How To Use facebook To Generate Sales Enquiries and Hard Cash For Your Business‘.
I’ll give you the key strategies that MUST underpin your efforts on facebook if you are to be successful, and I’ll explain some common pitfalls that are easy to avoid, and very costly to ignore.
BUT THERE IS A CATCH TO MY INVITATION >>>
After the webinar, I’ll be looking for 7 – 10 ambitious companies who will let me organise and implement their facebook marketing for them, at a very modest (and discounted) cost. That way I can be sure the work will be done ‘right’ and you’ll have maximum chance of getting very profitable results.
The only thing I ask in return for the reduction in my fees, is that you let me share the results I generate for you with other companies who might be considering facebook marketing. This way we both win…
You save time and money and get a constant stream of top-quality leads (and potentially many profitable sales), and I get more Clients willing to embrace facebook marketing (who would otherwise dismiss it out of hand without understanding the results that are perfectly possible).
But first, please register for the webinar (4-00pm on Thursday 23rd April), so that you can get a very good idea of how facebook pay-per-click advertising works, and why it’s different (and more profitable) than virtually any other strategy you’re using right now.
P.S. In this FREE webinar I’ll show you the four absolutely essential strategies you must employ if you want to get highly profitable results from your facebook campaigns. I’ll also show you specific examples of what works (and what doesn’t)!